Digital Marketing & Advertising
Digital Marketing is a strategic process that involves design, creation and research about how to best align a product or service with your target audience.
At XM Digital, we have formulated a profit driven digital marketing framework that utilizes specialized tools and services that will maximize your reach with an emphasis on mobile.
Using a mixture of strategies such as web design, online reviews, targeted online directories, digital advertising, sales driven content development, search engine optimization and social networking, we deliver profit driven digital marketing solutions that increase customer acquisition.
It’s more than just a website! At XM Digital, we empower Home Services Companies, Construction & Government Agencies with a unique blend of proven marketing tactics that will reach and engage your customers through effective digital marketing and advertising solutions.
Make a Local Impact With Local Business Listings
Get More Business, Reach More Customers in Your Trade Area, and Safeguard Your Business Information Online
You may not realize it, but your business information can be found all over the Web. At XM Digital, our Local Listings Management service will make sure your business information is accurate and distributed to relevant places that will open the doors for more leads & sales.
We keep control of how your listings appear everywhere your customer’s searches online, and submit (your business name, address, phone, hours of operation, description, and images) to important sites including:
OF CONSUMERS SEARCH FOR LOCAL BUSINESS ON A MOBILE DEVICE EITHER CALL OR VISIT WITHIN 24 HOURS
OF CONSUMERS, WHO SEARCH FOR LOCAL BUSINESSES, END UP VISITING STORES WITHIN FIVE MILES
OF LOCAL-MOBILE SEARCHES ARE LOOKING FOR BUSINESS INFORMATION LIKE A LOCAL ADDRESS
Effortlessly Acquire Feedback & Reviews
We help you get customer feedback & online reviews with a powerful review platform
Your business now has a simple yet powerful platform to gather customer feedback, measure your Net Promoter Score and encourage online reviews.
The platform sends a customized email or SMS text message to begin the feedback process after you enter your customer’s email address or mobile number. Simple, fast and easy.
The customer is asked to rate how likely they are to refer your business to a friend and to comment on their experience. This rating process helps form your Net Promoter Score, a key indicator and data point to your business and customer relationship.
Customers that rate you highly (you set the rating criteria) will then be asked to consider reviewing your business on one of the important review sites you have selected for your account. Poor customer experiences are captured privately so you can follow-up with the customer to resolve their issue.
OF CONSUMERS TRUST REVIEWS A MUCH AS A REFERRAL FROM FRIENDS OR FAMILY
OF CONSUMERS HAVE MORE TRUST IN A LOCAL BUSINESS WITH POSITIVE REVIEWS
OF CONSUMERS WOULD CHOOSE A BUSINESS WITH A 4 STAR OR GREATER REVIEW RATING
Send Your Message to the Masses Quickly With Paid Media
Use PPC, Display, or Social Media ads to get more clicks, calls and customers.
Your ads will be designed to effortlessly reach and target your customers across the most popular social networks and search engines, putting your business in front of the right customers at the right time.
We deliver hyper-local advertising campaigns that helps you be found by more local consumers, no matter where they are browsing or what they are browsing from.
We maximize your bids to help you get more leads at a better cost and constantly improve your advertising strategy with data driven cross platform advertising and re-targeting campaigns.
We boost conversions with attractive ads that are muti-device, location and keyword optimized to help you get more leads and sales at a better cost.
OF CONSUMERS ARE MORE LIKELY TO CLICK ON RETARGETING ADS OVER DISPLAY ADS
OF CONSUMERS CLICK ON GOOGLE ADS WHEN THEY ARE LOOKING TO BUY AN ITEM ONLINE
OF CONSUMERS SAY THEY USE SOCIAL MEDIA NETWORKS TO FIND INSPIRATION FOR A PURCHASE
Energize Your Social Presence by Posting High Quality Content
Bridge the Gap Between Social Media and Local Search Engine Optimization.
Super charge your social presence with Social SEO by posting high-quality content on Instagram, Google My Business, Facebook, and Twitter.
Let us help you with value-added social media content that will give you a local SEO boost so you can do what you do best, running the business that depends on you. You are in good hands with our team by your side delivering high quality, engagement-driving and targeted social media content strategies that are implemented on a daily basis.
It is all about rank-boosting content that communicates with potential customers who find you on Instagram, Google My Business, Facebook or Twitter. Think of it as a short blog post with high-quality images, or advertisement that is served to potential customers at the exact moment they are ready to make a decision.
OF CONSUMERS WHO HAVE HAD A POSITIVE EXPERIENCE WITH A BRAND ARE LIKELY TO REFER THEM
OF AMERICANS WITH SOCIAL MEDIA ACCOUNTS BELIEVE THAT IT HAS MADE CUSTOMER SERVICE EASIER
OF SMALL BUSINESS OWNERS ARE USING SOCIAL MEDIA TO MARKET THEIR COMPANIES