Search Engine Optimization Services
We are often asked if search engine optimization (SEO) is included with our custom websites to attract more customers.
SEO is an incredibly effective way to organically market your company, it helps promote your products and services at the exact time they’re looking for them online and we can build you an effective SEO strategy that will outsmart your competition.
Get more web traffic, acquire more valued customers & sell more stuff online.
Make a Local Impact With Local Business Listings
Get More Business, Reach More Customers in Your Trade Area, and Safeguard Your Business Information Online
You may not realize it, but your business information can be found all over the Web. At XM Digital, our Local Listings Management service will make sure your business information is accurate and distributed to relevant places that will open the doors for more leads & sales.
We keep control of how your listings appear everywhere your customer’s searches online, and submit (your business name, address, phone, hours of operation, description, and images) to important sites including:
OF CONSUMERS SEARCH FOR LOCAL BUSINESS ON A MOBILE DEVICE EITHER CALL OR VISIT WITHIN 24 HOURS
OF CONSUMERS, WHO SEARCH FOR LOCAL BUSINESSES, END UP VISITING STORES WITHIN FIVE MILES
OF LOCAL-MOBILE SEARCHES ARE LOOKING FOR BUSINESS INFORMATION LIKE A LOCAL ADDRESS
Local Map & SEO Optimization
When we provide local SEO for home services/construction companies, we have specific strategies and proven services that we deploy. All strategies we use are completely standard white-hat with no shortcuts.
The phone book is out and search engines are in—which means you need local SEO services to help get your business get found by local consumers looking online for your services.
In addition to local maps/directory listings and in an effort to drive as many leads as possible to your company, you will also want to be ranked in your local area for keywords organically.
More than half of all total Google search queries have local intent. So how does that impact your business?
OF ONLINE EXPERIENCES BEGIN WITH A SEARCH ENGINE
OF PEOPLE NEVER SCROLL PAST THE FIRST PAGE OF SEARCH ENGINES
OF PEOPLE LOOK UP A BUSINESS ON GOOGLE MAPS
SEO Optimized Copywriting
Search Engine Optimization is powerful for business. More and more searchers (particularly on mobile devices) are looking for products & services online more than ever before. 4 out of 5 consumers use search to find local product and services, which means if you are not found online, you could be missing out on 80% of potential business. In short, SEO is critical if you want your business to be found locally.
By producing hi-quality local content around your subject matter, your visitors will start to find you through your content – this is true inbound marketing. Our high-quality content posts are meant to educate, inform, and draw in your visitors to your website.
Make your website search engine friendly with quality copywriting and keep them there. It is the cornerstone of high converting websites for long-term success in the SEO world to reach your target audience.
Site Speed Optimization
Increasing website speed will help lower your site’s bounce rates and improve the user experience. Your website speed is the first impression you will ever make online and you only have seconds. Every single trackable metric is influenced by your site speed:
Site speed will impact SEO, it will Impact paid Search, social ads, user experience, and conversions.
- Amazon “1 second of load lag time would cost Amazon $1.6 billion in sales per year”
- Wallmart “When load times jumps from 1 seconds, conversions decline sharply. For every 1 second of improvement, we experienced a 2% conversion increase”
- Google “An extra 0.5 seconds in each search page generation would cause traffic to drop by 20%”
- XM Digital “You could be doing everything right imaginable under the sun, but if your website is not fast enough, consider it to be money down the drain.”
Technical SEO is the foundation that gives your web content the best possible chance to rank well in the engines through relevant phrases and keywords. It is the primary reason for the search engines to crawl to your content and index your website. Even if you have wonderful website content and if your site presence is slow or not technically sound, then your visitors will not engage your website. Technical SEO is the main bread and butter to search engine optimization and it should be combined with any SEO campaign to provides the foundation to scale your digital marketing success.
Our technical SEO services are implemented in our optimization efforts that get our SEOs excited. which includes: crawl analysis, robots.txt, mobile performance, crawl errors, duplicate content, image optimization, internal link structure, Indexation, site architecture, accessibility, page speed, redirects, XML sitemap & analytics to name a few.
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